This “Sponsorship Agreement” page was created on March 19, 2022, and updated on January 29, 2023, for necessary term changes and adjustments, ensuring a healthy and positive partnership.

About the Sponsorship Agreement

This Sponsorship Agreement [known hereafter as the “Agreement”] is executed on this [Agreement Date] between [Name of Sponsor, known hereafter as the “Sponsor”] and [Name of Subrecipient], known hereafter as the “Sponsee.” 

NOW, therefore, in consideration of the promises and covenants contained herein, as well as other good and valuable consideration (the receipt and sufficiency of which is hereby acknowledged), the Parties do hereby agree as follows:

Table of Contents

• About the Sponsorship Agreement
• Sponsorship Agreement Terms & Conditions
  • Article 1 – Sponsorship
  • Article 2 – Term
  • Article 3 – Exclusivity
  • Article 4 – Specific Terms
  • Article 5 – Sponsorship Tiers & Payment Methods
• Bronze Partner
• Silver Partner
• Gold Partner
  • Article 6 – Tax Liabilities 
  • Article 7 – FTC Rules 
  • Article 8 – Disagreement 
  • Article 9 – Intellectual Property 
  • Article 10 – Confidentiality 
  • Article 11 – Non-Solicitation
  • Article 12 – Force Majeure
  • Article 13 – Termination
  • Article 14 – Remedies
  • Article 15 – Governing Law
• Sponsorship Questions?

Sponsorship Agreement Terms & Conditions

Article 1 – Sponsorship

Within this Agreement, as defined below, the Sponsor agrees to provide certain of the Sponsor’s Goods (the “Sponsored Goods”) so that the Sponsee may display such Sponsored Goods through the following channels:

• Newsletters i.e., Substack
• Blog 
• Social Media i.e., LinkedIn 
• Podcast 

The Sponsor agrees to provide the Sponsored Goods at no cost. Only those services, products, or platforms considered relevant to my writing community will be approved. 

Article 2 – Term

The terms of this Agreement shall begin on the effective date and end on the following date (“Termination Date”). 

The Parties may terminate this Agreement before the Termination Date for any reason by giving thirty (30) working days’ notice in writing to the other Party. If the reason for termination is a material breach by either Party, no prior notice is needed, and the Agreement may be terminated immediately. 

Article 3 – Exclusivity

For a period from the effective date of this Agreement, the Sponsee will not directly or indirectly engagement in any business which competes with the Sponsor, and, if elected, the Sponsor will not directly or indirectly engage in any industry which competes with the Sponsee. 

Both Parties acknowledge that it is a material breach of this Agreement to (a) Be employed or otherwise interested in, either direct or indirect, a business similar to that conducted by the Sponsor and (b) to compete with the Sponsor. 

Trade Secrets are assets of the Sponsor. Unless written consent is obtained for the disclosure of such secrets, the disclosure of these Trade Secrets is a material breach of this Agreement. 

Trade Secrets include but are not limited to: Technical specifications, contacts of customers and Sponsors, internal Corporal matters and proprietary processes, research, communications, or intellectual property. The general prohibition of disclosure of such Trade Secrets is perpetual in the term.

Article 4 – Specific Terms

The specific terms applicable to the sponsorship are as follows:

• The Sponsor will provide the Sponsee content or pieces of content relevant to the writing community and in American English. Thus, the Sponsor must provide content that is related to but is not limited to, the following topics:
  • Writing
  • Content writing, freelance writing, etc.
  • Writing tools & resources
  • Writer’s life
  • Inspirational stories of amazing writers behind the scenes and writing careers
  • Simplified blogging for writers
  • Building author brand 
  • Content marketing for writers to find their first 1,000 loyal fans
  • Social media for writers
• The Sponsee will publish the Sponsor’s content only when the content adheres to the Sponsee’s editorial policy. The Sponsee will also curate quality content if agreed by both parties. (Please see Article 05 for the sponsored article prices.)
• Upon agreement of the terms between the two Parties, the Sponsor will pay per article, depending on the preferred Sponsorship Tier, which is payable through PayPal or Payoneer, whichever is convenient. 
• Additional costs will be applied if the Sponsor wishes to repurpose the content in other formats, i.e., podcast episodes and video uploads. If marked, the Sponsee will charge an additional amount for the time and effort spent on the production process.
• The price is based on the content value and quality of subscribers maintained by the Sponsee by providing for her subscribers and social media followers over the years, who are not only freelance writers but some came from various industries like the fields of Art and Law from different parts of the world. 
• The Sponsee will publish the Sponsor’s content on the website with “doFollow” and “sponsored” links without termination unless the Sponsor requests.
• The Sponsee will share the published content with the community of writers, authors, and other professionals in various industries through newsletters and social media following (such as LinkedIn).

Article 5 – Sponsorship Tiers & Payment Methods

To move forward, I would like to ask you to pay depending on your sponsorship tier (Please see the table below).

Regarding the payment, you will have two options. Either way is acceptable.

1. You can pay 50% of your preferred sponsorship option upfront. The rest of the amount will be paid after the deliverables are completed.
2. Second, you can pay the total amount immediately through the following channels, whichever is convenient for you. (Recommended)
   • PayPal
   • Payoneer
   • Stripe

Let me know in your reply which payment channels you chose to confirm the transaction.

Article 6 – Tax Liabilities

The Sponsor and Sponsee each acknowledge and agree that each Party is solely and exclusively responsible for their tax liabilities due to the Internal Revenue Service (including, specifically, under the corporate sponsorship rules). 

The Sponsor will provide any required paperwork or documentation to the Sponsee but will not deduct funds or assist in paying the Sponsee’s taxes in any way. 

Article 7 – FTC Rules

Although German laws for advertising apply, the Sponsee will abide by the FTC rules as the content may include audiences in the United States. Therefore, the Sponsee must disclose the Sponsored Content as an endorsement with “Sponsored Content” marked on the links provided by the Sponsor. 

In addition to the disclosure, the Sponsee cannot make claims about the Sponsored Goods “that would require proof the advertiser doesn’t have” as per FTC rules. Hence, the Sponsor must provide honest and safe advice to the community. Otherwise, the Sponsee will disallow the publication of content that doesn’t follow the Terms mentioned.

Article 8 – Disagreement

In the case of a disagreement at any point, the venue for any disputes relating to or arising from the contract will be in the local jurisdiction where the work is created. In this case, when a legal action arises from the Agreement, the prevailing party shall abide by the German laws and be awarded reasonable attorney fees and court costs from the non-prevailing party. 

If a dispute arises from this Agreement and parties cannot resolve the dispute, then both parties hereby agree to seek mediation before filing a lawsuit. The Mediator (s) should be a neutral third party mutually agreed upon and chosen between both parties. 

Suppose either party initiates a lawsuit without attending mediation. In that case, that party shall not be entitled to recovering attorney fees and court costs even when otherwise entitled parties agreed to seek first mediation as a solution for any disputes. 

If both parties attend mediation and are unsuccessful in reaching a mutually agreeable resolution, then both parties agree to attend legally binding arbitration. In this case, the arbitrator shall be mutually agreed upon by both parties and include a written record of the arbitration hearing. 

Initialing the spaces provided, both parties agree to attend arbitration if mediation is unsuccessful. If both parties elect this arbitration clause and one party initiates a lawsuit without attending arbitration, that party shall not be entitled to recovering attorney’s fees and court costs even when otherwise entitled. 

Article 9 – Intellectual Property

IP and “Confidential Information” means the information which is shared from the Sponsee to the Sponsor, which may have commercial value, and is either (a) technical details including patents, copyrights, trade secrets, processes, instructions, software programs, algorithms, designs, or similar information, and related to the current, future, or proposed Sponsored Goods; or (b) non-technical information relating to products, for example:

• Pricing, profit margins, marketing plans, or strategies;
• Financial details of the Sponsor, its affiliates, or partners;
• Supplier lists, vendors, customer lists, data, sales, or marketing plans;
• Future business plans or project lists and internal communications;

Or any other information marked “Confidential” or “Proprietary,” such as with a watermark, title, folder designation, or footnote/footer.

Article 10 – Confidentiality

The Sponsee agrees that the terms of this Agreement, its terms, existence, parties, and all provisions and communications regarding this Agreement are deemed confidential and protected from disclosure. 

The Sponsor agrees not to speak of, make copies of, share, or otherwise distribute any information regarding, including but not limited to, confirming this Agreement’s existence. 

The Sponsor will not at any time disclose proprietary or confidential information belonging to the Sponsee. The Sponsor will use reasonable discretion and make a good faith attempt to protect any confidential information the Sponsee owns from accidental disclosure. 

Upon written request from the Sponsee, the Sponsor will provide all records, notes, or other documentation which reasonably may contain said confidential information belonging to the Sponsee. 

Article 11 – Non-Solicitation

For a period from the effective date of this Agreement, the Sponsor will not indirectly or directly solicit any business to customers with the same or similar products or services provided or provided by during the effective period by the Sponsee. 

Article 12 – Force Majeure

Both Parties will NOT be deemed in breach, or to have liability, or need to perform services if the reason for the breach, liability, or failure to perform services is due in whole or part to acts of God, regulation or regulation changes, war, epidemic, weather, unavoidable accidents, or any other cause outside of the control of the Sponsee or the Sponsor. 

Article 13 – Termination

WITHOUT CAUSE. The Sponsor may terminate this Agreement without cause if the notice for said termination is delivered to the Sponsee thirty (30) business days before Termination. 

WITH CAUSE. The Sponsor may terminate this Agreement with cause if the notice for the said termination is delivered to the Sponsee at least thirty (30) days before Termination. 

Damages: liquid damages that constitute a breach.

NOTICE COMMUNICATION PROCEDURE: Notices shall be deemed delivered if sent in writing to the address listed in Article 1: “Sponsorship,” and shall be sent as soon as possible within reason. 

Both parties accept notices in paper form or by email to the address provided by the Sponsee and the Sponsor. The delivery date shall be the date sent, defined by the SMTP server receipt timestamp in the case of email. 

Article 14 – Remedies

When conditions of default are met, the Sponsee may conduct any of the following remedies:

1. Termination of the Agreement upon any notice required, and the Term will immediately become forfeited and void.
2. The Sponsee can perform any obligation of this Agreement or parent agreements on behalf of the Sponsor and seek redress from the Sponsor. 
3. The Sponsee may perform or cause to be completed collection, including hiring collection agencies and seeking collections from the Sponsor. 

The existence of any remedy listed above does not preclude the Sponsee from exercising any other remedy or specific right whether allowed by law, provided by equity, or expressly provided for in parent agreements.

Article 15 – Governing Law

Any terms, covenants, promises, and provisions, express or implied, are voided if contradicted by governing law. Both parties are not obliged to comply with any terms that violate any governing law or cause illegal action. 

If any terms are voided due to governing law, this does not affect other terms of this agreement, and all different times of the contract within reason shall remain in full effect. 

Sponsorship Questions?

If you have questions, please don’t hesitate to reach me by sending me an email. Visit my Contact Page to see my contact information and fill in the required information in the form to submit your message.