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How Does a Paraphrasing Tool Help in Writing Unique SEO Content?

How Does a Paraphrasing Tool Help in Writing Unique SEO Content?

Mecyll’s Note: Hey! If you want to improve your writing in seconds, you’ve got to listen to Eiswan Kazmi, who can discuss why and how to use paraphrasing tools in your writing process. Enjoy reading and happy writing!


The difference between the right word and the almost right word is the difference between the lightning and the lightning bug.

Mark Twain, American author

There is no doubt that search engines prefer unique content. But unique content alone is not enough because fulfilling search engine requirements are also necessary to rank higher in SERPs.

Therefore, this discussion will be ideal for you if you want to learn how to fulfill search engine needs while creating unique content.

Every content writer who belongs to the field of digital marketing wants his content to rank higher on search engines.

Here, we will discuss how modern technology-based paraphrasing tools can help you write unique and search engine-friendly content.

But first, we’ll discuss the concept of search engine-friendly content. So, without any further delay, let’s delve into this discussion.

Table of Contents

brett jordan POMpXtcVYHo unsplash paraphrasing tool uploaded by Mecyll Gaspary on November 11, 2022.
Photo by Brett Jordan on Unsplash

What is SEO Content Writing?

According to the guidelines of search engine algorithms, writing content is known as SEO content writing.

So, search engines can rank your content higher in SERPs (Search Engine Results Pages), and your platform will get more organic traffic.

Why is SEO Content Writing Important?

According to a study, it’s insufficient to rank on the first page, as your goal should be to rank as high as possible on the first page. That’s because the first result of a Google search has a click-through rate of 28%.

So, how can you increase the chances of ranking your content as high as possible on the first page? The answer to this question is search engine optimization (SEO).

The best paraphrasing tools work by modifying the sentence structures.

Unlike PPC advertising, search engine optimization is a lifetime marketing strategy for a digital marketing platform.

However, search engine optimization will only bring lifetime benefits to your digital marketing platform if you keep yourself up-to-date according to the ever-changing algorithms of search engines.

brett jordan Xwnk1DgTb8 unsplash paraphrasing tool uploaded by Mecyll Gaspary on November 11, 2022.
Photo by Brett Jordan on Unsplash

Benefits of Paraphrasing Tools for SEO Content Writing:

Modern-day paraphrasing tools bring several benefits, from rephrasing the content and avoiding plagiarism to increasing the quality of content.

  1. Improve content readability.
  2. Correct grammatical errors and typos.
  3. Perform appropriate synonym replacement.

Let’s discuss how AI-based rephrasing tools help in SEO content writing and look at each of these benefits to understand better how a paraphrase works and helps writers speed up the writing process and improve their craft.

kevin bhagat zNRITe8NPqY unsplash paraphrasing tool uploaded by Mecyll Gaspary on November 11, 2022.
Photo by Kevin Bhagat on Unsplash

1. Improve content readability.

Content readability is one of the crucial aspects of SEO content writing. But if you are facing challenges while writing a reader-friendly piece of content, a paraphrasing tool can help you.

A paraphrasing tool can improve the content’s readability by improving the content tone.

Since the best paraphrasing tools work by modifying the sentence structures, such tools can improve the content’s readability while rewriting the sentences.

Here is an example of how a fluent paraphrasing tool helps in creating a more reader-friendly piece of content:

Figure 1 Paraphrasing Tool paraphrasing tool uploaded by Mecyll Gaspary on November 11, 2022.
Figure 1: This picture demonstrates how an AI paraphraser (paraphrasing tool) improves the readability of content by changing its tone

2. Correct grammatical errors and typos.

Content containing fewer grammatical errors and typos will have a better readability score than a grammatically incorrect piece of content.

You should prioritize error-free content to maintain a better reader experience on your blog post.

So, you won’t need a separate writing assistant if you take assistance from such a free paraphrasing tool.

However, even the best grammar and writing assistants can sometimes skip a few grammatical errors. In such a situation, an AI-based rephrasing tool will come in handy.

Since AI-based rephrasing tools detect the context and reword the text as humans, they can correct grammatical errors during paraphrasing.

So, you won’t need a separate writing assistant if you take assistance from such a free paraphrasing tool. But still, it is an excellent practice to proofread the output before finalizing it.

Here is an example of how a modern technology-based paid or free paraphrasing tool can correct grammatical errors through its algorithms:

Figure 2 Paraphrasing Tool paraphrasing tool uploaded by Mecyll Gaspary on November 11, 2022.
Figure 2: This picture demonstrates how an AI rephraser (rephrasing tool) corrects the grammatical errors and typos in the content during rephrasing (or paraphrasing)

3. Perform appropriate synonym replacement.

This is another benefit you can get from paraphrasing tools on your content.

Most people paraphrase online to avoid plagiarism. So, all the paid and free paraphrasing tools eliminate plagiarism from the content and increase its uniqueness by synonym replacement.

When you paraphrase online, synonym replacement is the go-to approach to avoid plagiarism.

Modern paraphrasing tools work by detecting the input context, courtesy of Natural Language Processing (NLP) technology.

In fact, modern paraphrasing tools work by detecting the input context, courtesy of Natural Language Processing (NLP) technology. So, such tools can replace synonyms more accurately than other content-spinning tools.

Thus, suppose you take assistance from one of the cutting-edge technology-based rephrasing tools for paraphrasing the content.

In such a case, you will also experience better content delivery. However, let’s see how AI-based paraphrase generators improve content delivery:

Figure 3 Paraphrasing Tool paraphrasing tool uploaded by Mecyll Gaspary on November 11, 2022.
Figure 3: This picture demonstrates how an AI paraphraser (paraphrasing tool) improves the delivery of content by changing wordings and trying synonyms

Conclusion – Any Thoughts About Using a Paraphrasing Tool?

There is a specific purpose for writing any form of content.

For instance, a book writer writes content for publishing his book as soon as possible, whereas a newspaper writer wants to publish his story in the newspaper. The same is the case with the content of digital marketing.

Every content writer who belongs to the field of digital marketing wants his content to rank higher on search engines.

Modern technology-based paraphrasing tools are advanced enough to improve content quality according to SEO standards.

However, the only way to rank higher in search engines is by satisfying the requirements of both human audiences and search engine bots.

So, if you want the assistance of technology in writing a piece of content that can please both humans and search engine bots, you can try an AI paraphrasing tool.

Modern technology-based paraphrasing tools are advanced enough to improve content quality according to SEO standards.

Nevertheless, read the above discussion to learn how modern technology-based rephrasing tools can help you write SEO content.


About Eiswan Kazmi

Eiswan Kazmi Author Bio Photo paraphrasing tool uploaded by Mecyll Gaspary on November 11, 2022.

Eiswan Ali Kazmi is a passionate content writer and blogger. Being devoted to making a difference through his publications, he chose to blog as a career during his academic years.

Compiling his knowledge of Information Technology, he is pursuing to present technological solutions through his writings.

Learn more about his writing on social media, such as Facebook, LinkedIn, and Twitter, or email him.


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